A little bit about myself
Hi, I’m Niharika. I design products that make complex systems feel straightforward and usable.
I didn’t take a straight path into design. I started out self-taught, which meant learning by doing, breaking things, fixing them and figuring out why they worked in the first place. That habit stuck. I still approach problems with curiosity first and structure second.
After a Master’s degree in Design, my thinking shifted from screens to systems. Today, I lead product design across domains, taking ideas from early ambiguity to shipped experiences. I strive to build tools that make sense the first time someone uses them. If there’s a messy workflow or an overcomplicated journey, I’m usually interested.
Thoughtful design, to me, isn’t about decoration. It’s about making things work better than they did yesterday.

Professional Experience
Feb '23 - Present
Senior UX designer
Reliance Jio Platforms
B2B E- commerce, D2C E-commerce and luxury e-commerce (ongoing) omni-channel experience. Driving AI assisted design workflows for faster ideation, research synthesis, and validation while maintaining craft quality
Data-backed enhancements to UX in Ecommerce to optimise CTR and conversions, specially in discovery and purchase journeys
May - Dec '22
Astute Giraffe- Aasthy
Product designer
Interaction design, user research, design system, visuals and graphics, marketing creatives.
Jun '21- May '22
Larsen & Toubro Infotech
UX/UI designer
Design systems, user research, product flows, interaction design, usability testing, event branding, heuristic evaluation.
Jan- April '21
Owlworx
Visual designer
Brand identity design, packaging design for major FMCG brands
2017-2021
Huenify designs
Visual designer & Co-founder
Online design studio handled Brand identity design, logo design, packaging design, social media creative strategy and marketing
Education
2019- 2021
MIT Institute of Design
MDes, Communication design
Pune
2014-2018
Dayanand Sagar Institutions
BE, Computer Science
Bangalore
Skills & Expertise
User research and analysis, UX design & strategy, design systems, Interaction Design, UX writing, Branding and Packaging design, Digital art and Illustration.
Figma, Photoshop, Illustrator, Procreate, User persona and Journey mapping, Design Sprints, Interviewing and usability testing, visual data analysis
